Dublin 1st May 2012 – Aertv has teamed up with Ireland’s multimedia news agency Ballywire to bring unique Irish sports content to their latest channel, Aertv Sports.

Aertv Sports will show sports and events from around the country with a particular emphasis on Irish sporting communities. The channel aims to celebrate the passion of sports in Ireland within these communities and the Irish diaspora who are looking to support home teams from around the globe. Extreme sport features from Red Bull TV and live streaming will further complement the channel.  

Speaking for Aertv, Director Philippe Brodeur said, “Irish sporting communities and niche sports are often under-represented by the traditional broadcasters. We are keen to engage with communities around Ireland and share their passion. Aertv can provide fantastic exposure and promotion for them both home and abroad. With the ability to reach anyone with a broadband connection or Internet enabled device, the opportunities are endless.”

Aertv.ie currently streams 16 channels. They include Irish Terrestrial Channels, RTÉ One, RTÉ Two, TV3, 3e and TG4. Anyone with an Internet connection and either a computer, smartphone or tablet can enjoy the service without the need for a set-top box, satellite dish, cable, or even a TV set.  While the national TV channels are restricted to viewers in Ireland, Aertv Sports is available worldwide, broadcasting 24 hours a day.

Aertv Sports is the fifth channel to be launched by the service since it started in October 2011. It follows channels Aertv Music, Aertv Movies, Unravel Travel and Dublin Community TV.
Founder of Ballywire, Paul Collins said he is looking forward to the content partnership with Aertv. “We are thrilled to have another platform online to showcase our unique content and the service is generating a lot of interest. Aertv has huge potential for business growth; it broadens our reach and provides great additional exposure for our clients.”